Website Design and Development in Cape Town
When looking for a new or revamped business website many people simply contact a website designer or advertising agency and instruct them to create an online presence for them. Although this can sometimes be enough for a company that only wants an online presence, without a website design and development plan the site will never get the customer attention it deserves. This is because there are a number of design and development problems that need to be addressed before a website is built. These problems include:
- Does the client understand the technology used to build the website? If not, can they be taught the basics to give them a better understanding of their own site.
- Is the site user friendly? It might have all the “bells and whistles”, but is it a site that the customer loves and wants to use?
- Will the website not only generate an interest in the clients brand, product or service, but also generate new customer contacts so that they can expand their business?
- Can the client edit the website in an easy way that will not have a negative impact on the usability or search engine optimisation of the site? If not, then how will it be addressed as clients do not need to be billed for each and every change that they request to be made on their own website.
Only once these answers have been satisfactorily addressed should a client give the “go ahead” to start the actual design and web development of the new site.
Create the Right Website for Your Audience
Here at WSI we don’t simply design, develop and build a website for you, we also create a set of definite objectives that we would like the website to achieve. This allows us to measure the true worth of your site, blog or landing page and enables you to better understand how your customers think, operate and react to your site. In fact it can be said that our main objective is:
To deliver a site to our client that adds value to their business, provides usable real world information that they can act on and a website that consistently achieves the predetermined goals that we as a digital marketing company have promised to deliver.
The Right Web Development Technology At Your Fingertips
Thanks to our international web development expertise we have a number of web based development technologies at our disposal that can be utilised to deliver the right kind of website for your business. This is because our WSI global network gives us access to specialist web development technologies and the developers to utilise them. The web development technologies that we often utilise include:
- Adobe Business Catalyst
- Dot Net Nuke (DNN)
- And a host of other website development platforms
If these website technology terms mean nothing to you, don’t worry! Not only will we teach you more about how we create your website, but we will also build it with an easy to use Content Management System (CMS) in place. This will allow you to update your own website whenever you need to at no extra cost, allowing us to market your website so that you get the most out of your online digital marketing budget.
If you would like to see some of the web design and website development projects that we are currently busy with, please go to our client list page. Alternatively you can contact us at our WSI Cape Town offices on 021 913 4382 to set up a free website design and development consultation.