Meet the Team at WSI Cape Town
The core WSI digital marketing team in Cape Town consists of 4 people with distinctly different creative, technical and strategic skillsets. These talented internet professionals work together as an integrated digital marketing team and ensure that all of WSI’s clients get the best return on investment from their digital marketing spend.
Founding Member of WSI in Cape Town
Founding member and intrepid leader of the search engine marketing crew that makes up WSI in Cape Town. Andrew has single-handedly grown a core team of hand-picked digital industry professionals that deliver successful digital marketing campaigns with measurable business results. His personal key skill areas include Search Engine Marketing (specifically SEO and Adwords), Content Marketing, Conversion Optimisation, Online Competitor Analysis and Email Marketing.
Carola van Zyl
Head of Project Management, Senior Account Executive and Head of Internal Media Traffic
Carola’s extensive marketing and project management experience has ensured that she is the “go-to” person at WSI when things need to get done. With a passion for people and her generalist skills and qualifications (which range from HR, accounting and more specifically, Project Management) she is the perfect person to get the creatives creating and the developers developing within strict timelines.
Paid Search Marketing and Analytics Expert
With a bachelor’s degree in Information Science from Stellenbosch University and extensive web development, Google Adwords and Web Analytics and reporting experience under her belt, Elzet is able to continually identify opportunities and improve marketing campaigns as they evolve. She has obtained her Google Adwords and Analytics certifications, both with with specialisation in Search and Display Marketing. Elzet is also fluent in English, Afrikaans and French.
Web Designer and Senior Web and Mobile Developer
Willem is WSI in Cape Town’s senior in-house Web Designer and Front-end Developer who has a passion for creating clean, visually appealing and effective websites from scratch. He is a graduate of both the Prestige Academy and the Friends of Design here in Cape Town, as well as an avid motorcycle rider, a keen motorsports fan and a well-known musician in the local rock scene.